by Kim Garmon Hummel | Dec 31, 2024 | Brands That Beckon, Communication
Would you believe me if I told you that the brain can detect grammar errors even when you’re unaware? What about this: our brains are also hardwired to make grammar mistakes. That’s right—go ahead and forward this article over to your boss to explain the...
by Kim Garmon Hummel | Dec 31, 2024 | Brands That Beckon, Communication, Growing Small Business
Here’s the thing: your company is both an art and a science. It’s an art because it should be intuitive, emotionally driven, and exists to connect with your audience. Branding is a science because, in order to create a beautiful brand that’s effective, you need...
