by Kim Garmon Hummel | Dec 31, 2024 | Brands That Beckon, Communication
Would you believe me if I told you that the brain can detect grammar errors even when you’re unaware? What about this: our brains are also hardwired to make grammar mistakes. That’s right—go ahead and forward this article over to your boss to explain the...
by Kim Garmon Hummel | Dec 31, 2024 | Communication, Company Culture, Employee Experience, Professional Development, Sales Coach, Sales Trainer, Training That Transforms
Growing has its pains. Sales enablement eases them. We know how difficult business growth can be. It’s why we work with clients of all sizes to identify and implement strategies to grow smarter. The goal is to make business growth as painless as possible! After all,...
by Kim Garmon Hummel | Dec 31, 2024 | Brands That Beckon, Communication, Growing Small Business
Here’s the thing: your company is both an art and a science. It’s an art because it should be intuitive, emotionally driven, and exists to connect with your audience. Branding is a science because, in order to create a beautiful brand that’s effective, you need...
by Kim Garmon Hummel | Dec 31, 2024 | Communication, Customer Experience, Customer Journey
Customers want two things in a transactional relationship: to get what they paid for and to be treated like a person. Treat your customer like a number on a spreadsheet and that’s exactly how they’ll treat you. Before you know it, they’re out the door and buying from...
by Kim Garmon Hummel | Jun 18, 2024 | Business Growth, Communication, Employee Experience, Growing Small Business, Leadership, Training That Transforms
As a small business owner in the business-to-business sector, you’ve likely experienced the thrill of watching your company grow from a promising startup to a thriving enterprise. Whether you’re in IT services, manufacturing and distribution, commercial...
by Kim Garmon Hummel | Mar 25, 2024 | Business Growth, Communication, Customer Journey, Growing Small Business
In today’s digital landscape, your website is a lynchpin in your overall business success. And while it’s tempting to choose the platform with the lowest barrier to entry in terms of cost, the features you’ll need to understand your audience and make...
