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  • Case Studies
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Sales Alignment Helps Your Business Close More Deals and Grow Revenue Smarter

Sales Alignment Helps Your Business Close More Deals and Grow Revenue Smarter

by Kim Garmon Hummel | Mar 1, 2022 | B2B Marketing, Business Growth, Growing Small Business, Sales Strategy, Uncategorized

What is sales alignment? Sales alignment is sales sharing. It’s all about communicating clearer, strategizing together, and setting goals. That way, all of your teams are on the same page and work towards a common, unified mission. Sales alignment can help your...
Become The Credible, Knowledgeable Thought Leader You’ve Always Wanted To Be

Become The Credible, Knowledgeable Thought Leader You’ve Always Wanted To Be

by Kim Garmon Hummel | Feb 16, 2022 | Communication, Entrepreneur, Growing Small Business, Leadership, Professional Development, Uncategorized

What is a thought leader? A thought leader is someone who expresses ideas clearly and demonstrates expertise in their respective field or about a particular subject. Many hope to become thought leaders. Few do. It’s not easy! Thought leadership requires years of...
Why Is Customer Delight So Important?

Why Is Customer Delight So Important?

by Kim Garmon Hummel | Feb 2, 2022 | B2B Marketing, Communication, Customer Experience, Customer Journey, Growing Small Business

It costs nearly seven times more money to attract and convert new customers than it does to delight existing customers. That’s it, that’s the blog. Now you know why customer delight is so important. Thank you for coming! All joking aside, delighting your customers...
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