by Kim Garmon Hummel | Mar 1, 2022 | B2B Marketing, Business Growth, Growing Small Business, Sales Strategy, Uncategorized
What is sales alignment? Sales alignment is sales sharing. It’s all about communicating clearer, strategizing together, and setting goals. That way, all of your teams are on the same page and work towards a common, unified mission. Sales alignment can help your...
by Kim Garmon Hummel | Feb 16, 2022 | Communication, Entrepreneur, Growing Small Business, Leadership, Professional Development, Uncategorized
What is a thought leader? A thought leader is someone who expresses ideas clearly and demonstrates expertise in their respective field or about a particular subject. Many hope to become thought leaders. Few do. It’s not easy! Thought leadership requires years of...
by Kim Garmon Hummel | Feb 2, 2022 | B2B Marketing, Communication, Customer Experience, Customer Journey, Growing Small Business
It costs nearly seven times more money to attract and convert new customers than it does to delight existing customers. That’s it, that’s the blog. Now you know why customer delight is so important. Thank you for coming! All joking aside, delighting your customers...