by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Before I began Sauce Agency, I understood blogging to still mean a place where individuals dump their opinions about their day-to-day or world travels. While this may be the case for some, I quickly learned that blogging does so much more for businesses than what...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Hiring a marketing agency is a lot like dating— without the emotional rollercoaster ride, drama, and potential heartbreak. Just like dating, finding a good fit marketing agency is all about learning important information. How do you identify a good-fit marketing...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Content is king. Understand the “why.” Content management systems are crucial to your inbound marketing efforts and support your team in achieving business goals. Okay, so maybe that last one doesn’t have a ring to it, but it’s equally important. A CMS (not to be...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Customers need a reason to do business with you. Generally, that reason is to solve a problem. As your prospects move through the decision-making process, they research how to solve their problem through a purchase. They’ll ask the following questions: Where...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
We’re thrilled to announce that Sauce Agency is officially a Certified StoryBrand Agency! Digital marketing is constantly evolving. At every turn, there are new, overwhelming methods and strategies to choose from. Here at Sauce Agency, we know you want to be confident...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
There are two types of customers: people convinced to buy or people to convince. Think about your website as it is right now. What is it you want your customers to do? Buy a product or service? Sign-up for a newsletter? You customers need direction to take action. Is...