by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Hiring a marketing agency is a lot like dating— without the emotional rollercoaster ride, drama, and potential heartbreak. Just like dating, finding a good fit marketing agency is all about learning important information. How do you identify a good-fit marketing...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
If there’s anything that digital marketing trends for 2021 reveal, it’s that no marketing efforts exist in a black hole. The world around us is the most direct influence on how businesses aim to capture an audience’s attention and provide a solution to a problem....
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Content is king. Understand the “why.” Content management systems are crucial to your inbound marketing efforts and support your team in achieving business goals. Okay, so maybe that last one doesn’t have a ring to it, but it’s equally important. A CMS (not to be...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
In today’s market, customers expect more from brands and companies. Customers expect story, service, and security first and foremost. Companies that effectively communicate authentic core values help consumers stay true to their own. Traditional advertising is dead....
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
How your brand sounds is the difference between success and failure. One way to ensure that your company is more than just a name or a logo is through storytelling. Sadly, businesses forget to consider the person that matters most in your brand—the customer. If you...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Every brand is a story—hopefully a Story That Sells. Building your brand’s story is crucial to future-proofed success. After all, you have seven seconds or less to make a first impression. Make it count. Sometimes, putting yourself in your customer’s shoes is a...
