by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
As someone who knows Generation Z, or Gen-Z, well, I understand what makes them tick. Maybe you’ve tried to figure Gen Z out and just sort of keep doing what you’re doing and hoping it works. Or, you’ve completely revamped your strategy and approach to market to a...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Everybody’s on Twitter. Despite what the critics say, it’s the place to be right now. Every day on Twitter, there are people discussing exactly what your business offers. That’s why it’s important to establish your brand and presence on Twitter and join in on the...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
What is Audio Branding? Audio branding is the sonic identity of a company. A carefully crafted and tested audio brand strengthens your company and establishes a clear identity that resonates with listeners and staunch brand supporters. Think about the brands,...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
No matter what your situation is, if you have a website for your company, SEO is important. Whether your business is new or old, small or large, struggling or successful, SEO is crucial to your online success. In fact, even if your business is the best of the best,...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
Practicing smart, helpful marketing means sending emails to real people from real people. And turns out, instead of spamming your subscribers with nonsense, you’re curating content that is valuable to them. But sometimes, your emails get lost in the shuffle. Email...
by Kim Garmon Hummel | Dec 31, 2024 | Uncategorized
2021 taught us how resilient we are as a people. 2022 will teach us how to grow. In order to do so, you must understand where the world of marketing, in particular digital marketing, has come from and where it’s going. Don’t guess about what works and get left behind....